Blog
Category Archive: E-Mail Marketing
Improve Engagement of Your Cold Email Campaigns with These 5 Tips
Cold email campaigns are extremely important when dealing with important, top-of-the-line clients or when interacting with enterprises.
3 Best Softwares to Support your Email Marketing Campaign
Email marketing is still an important part of online marketing campaigns. Despite the steady decline of traditional marketing channels and rise of social media marketing, email marketing continues to grow unfazed by these changes.
Five Popular Email Marketing Trends That Will Emerge in The Near Future
Email marketing is one of the most successful online marketing channels ever. That reality is not going to change any time soon as marketers are trying to harness it in more creative ways.
5 Tips That You Should Follow When Sending Emails to Your International Clients
Looking to expand your business globally? You will need a well chalked-out plan for that. Email marketing will be of paramount importance and will play the primary role in your well-targeted marketing efforts.
Predictive Analytics Methods Give a Boost to Your Email Marketing Efforts
It is needless to say that email marketing is one of the most effective digital media marketing tool available right now. It is also very cost-effective and has a high return on investment. However, it does require persistent effort and there is still a considerable amount of wastage.
How Can You Increase The Click-Through Rates Of Your Business Emails?
The effectiveness of email marketing has been discussed numerous times on different forums. But your efforts would yield success only if you manage to deliver your emails to the right audience at the right time and also induce them to click on the right links as a response to your Call to Action (CTA).
The Why and How of Influencer Marketing
An increasing number of businesses are investing in influencer marketing. Statistics show that 65 percent of businesses want to increase their influencer marketing dollars this year. Brands, both big and small, realize that merely employing traditional marketing strategies will no longer help them make the cut.
7 Mistakes to Avoid in Email Subject Lines
Email marketing is a huge part of a business's overall marketing strategy. In order to create a successful email campaign or sales email, you must first give off the best “first impression” possible via your email subject line.
Creating Marketing Campaigns: Timing Is Everything
Believe it or not, there is a science to the timing of social and email marketing. There is significant data suggesting that there are windows in which email campaigns and social campaigns are the most fruitful.
The Art of Creating Buzzworthy Content
Creating buzzworthy content for your brand is an art form. Connecting with the masses to spark emotion is a method not to be taken lightly. Scripting information that hits all the hot spots a person looks for in reading, and letting it spread like wildfire. More often than not, this is strategically done...and not just a string of luck.
