Blog
Category Archive: SEO and Search Marketing
Common PPC Campaign Mistakes and Their Solutions
Are you still trying to fathom why your last PPC campaign failed? Do you want to know the factors that determine the success of a PPC campaign? Then you have come to the right place. You need to understand PPC ad campaigns and get your strategies right if you want to see quantifiable results.
Common Blogging Mistakes That You Need To Avoid
Blogging is an essential tool for driving user engagement and gaining useful customer insights. Your blog can also help you to connect with your peers and other social media opinion leaders, an important aspect of modern marketing strategies.
How to Optimize YouTube Videos for Higher Ranking?
YouTube videos are a great way to attract attention and market your products and ideas, albeit subtly. You don’t need to sell your products using YouTube but you can definitely create videos that address queries of your target audience. Tutorial videos have historically been a great hit with YouTube loyalists.
The Importance of Consumer Insights in Online Marketing
There are multiple advantages of creating a customer-led online marketing campaign. Customer behavior and insights can help you to shape your marketing strategies, get a realistic estimate of returns that you can expect from your campaigns or how well a campaign is being received.
How to Write a Perfect Copy for Online Banner Advertisements?
Banner advertisements of web banners may be small but framing a small, direct, crisp, succinct message is never easy. The design elements will play a role and will help to attract attention to the advert but it is the use of the write words and the ability to highlight and communicate the right intentions that make a copy a winner.
Some Influencer Marketing Tactics to Drive Brand Engagement
Influencer marketing is the current heartthrob of digital marketers for a reason. Influencers have a face and by agreeing to promote or endorse a brand, they make the brand personable and relatable.
Four Qualities to a Good Copywriter
Have you ever wondered what makes a good copywriter? Read 4 basic qualities to a good copywriter.
How to Get Measurable Success through Your Search Marketing Strategies
Search marketing is the umbrella term that defines the process and effort of gaining traffic to a website or a blog and also visibility through paid search listings as well as nonpaid listings.
Things That You Should Know in Order to Hire a Quality Content Writer
Hiring the right content writer and editor can have a huge impact on how your message gets presented before your prospects, clients, customers, shareholders, and other stakeholders in your business.
