Blog
Category Archive: Social Media and Digital Marketing
Marketing 101: Understanding the basics of branding
Normally when we say ‘brand,’ we are usually referring to the logo or a company’s name. Yet, we know this is not the only furniture retail company in the world. There are a gazillion more brands in existence without the same spotlight and level of brand awareness.
Three mistakes to avoid when hiring a digital marketing agency
We know you are desperate for a digital boost and need an agency as soon as possible. Yet, we can assure you it will be a critical misstep should you choose one based on appearances lacking a solid digital marketing strategy.
10 Easy tips for hiring a digital marketing company
We can't stress enough the importance of taking time to do thorough research before deciding on the digital marketing team you plan to hire.
2018 Social media mid-year update
While we’re nearly eight months into the year of 2018, there have been some significant changes in the world of social media, how it’s used, and what that means for anyone that uses social media for their business.
Why Is Live Video Streaming An Effective Marketing Tool?
Digital marketing, similar to a business, is based on the experience and communication you have with your target audience. By using live streaming video, you create the chance to interact with your audience in real-time.
Digital Marketing 101: What is PPC (Pay Per Click) Marketing?
Do you know what PPC is? On the blog we break down the ins and outs of PPC marketing and how it can benefit your business!
Marketing Trends: All about Viral Marketing
Do you want your business to become an internet sensation overnight?
The instant formula to get this tag is to become viral. At least that is what the marketing gurus are advising businesses across the borders. Except they do not tell you how exactly does one become viral?
Instagram vs. Facebook the Better Marketing Avenue
Facebook boasts to host 1.3 billion active users every day.
On the other hand, Instagram has 300 million users.
Marketing gurus have been placing their bets on Instagram but Facebook’s wide reach has been pulling your strings.
Why Is Video Marketing So Popular?
Visuals, sounds, and the humanization of your brand help to keep audiences enthralled by what you have to say. Once they start to listen, you know you have a higher possibility of making your sale.
How brands use emojis for digital marketing
The success of the emoji can be tempting for up and coming brands to capitalize on, but there is definitely a right way to execute emojis in marketing efforts. You don’t want your social media posts to become overwhelming or obnoxious, and the emoji usage has to fit your branding.
