Blog
Category Archive: Social Media and Digital Marketing
How can Businesses and Bloggers Create a Strong Personal Brand Online?
A business owner or a famous blogger needs to create a robust personal brand online. The reason is simple; customers and clients like to conduct transactions with businesses that have a face rather than a corporate entity or a faceless monolith. This is why top corporate honchos, experts, and bloggers are asked to have an online presence and connect with the target groups directly. This helps them to understand the pulse of the audience, and the audience will feel more secure and open up about their problems easily.
Why Should Content Curation be an Important Part of your Content Strategy?
Content curation is slowly becoming an important tool for content marketers. Many writers suffer from writer’s block sometimes. So, consistently creating fresh, original content that will be liked by your readers is not easy. Even if you are not suffering from writer’s block, you may find out that your target audience is not interested in the kind of content you are serving them.
Best Methods of Repurposing your Old Content
Creating meaningful, interesting, and popular content is not easy. However, when you create content which is well loved and liked by your target group, you should find ways to repurpose this content in different ways that help to prolong the longevity of this content. Brilliant content can be modified in a number of ways.
Tips to be a Successful Marketer on Snapchat
Snapchat was created with the aim to share multimedia messages, in real time, which could include photos and videos, and came with editing options. It was mainly viewed as an app which allowed personal, one-on-one engagement, rather than social interaction, which is the cornerstone of sites like Facebook and Twitter. However, over the last three or four years, it has also evolved as a site for accessing public content which could be live events, publications or even brand networks which brands leverage to create a following.
How Can You Get More Comments On Your Blog?
When you manage to attract more comments to your blog posts, it is one of the metrics which gives you an insight into reader engagement. Very often, even the most informative, well-researched and SEO rich content fails to attract the kind of reader involvement you had hoped for.
4 Tips That Will Help You Increase Your Twitter Conversion Rate
If you are using Twitter to engage with your customers and prospects, you are already on the right track. However, a lot of marketers do not know how to engage their customers and prospects correctly. Blindly tweeting and hoping that your customers would see it or retweet it would not help.
5 Things That a Social Media Marketer Should Be Doing In 2016
2016 has brought new opportunities and challenges for social media professionals and marketers. Social media is a fast growing and rapidly changing medium. A practice in the field of social media marketing that might have been considered valid and important in 2015 may no longer find a place in the list created by experts in 2016.
Why are Both SEO and Quality Content Important For the Purpose of Building Traffic?
Are you confused as to whether or not content or SEO deserves greater attention? With so much palaver about search engines preferring one over the other, your confusion is understandable.
What is Content Marketing? What’s Your Strategy?
In the SEO realm, the phrase “content is king” is thrown around a lot. But what exactly does that mean? Content isn’t just text, an article, or blog post. Content can be anything that’s designed to deliver information to an audience...videos, infographic, reviews, photos, how-tos, etc.
3 Online Tools That Can Help You to Ideate and Create Awesome Content
Are you suffering from writer’s block? Have you run out of ideas? Is your writing becoming stale and repetitive? Have you stopped getting positive feedback from your audience?
All you have to do is start using some easily available online tools that will help you to generate awesome content.
