Blog
Category Archive: Social Media and Digital Marketing
5 Things That a Social Media Marketer Should Be Doing In 2016
2016 has brought new opportunities and challenges for social media professionals and marketers. Social media is a fast growing and rapidly changing medium. A practice in the field of social media marketing that might have been considered valid and important in 2015 may no longer find a place in the list created by experts in 2016.
Why are Both SEO and Quality Content Important For the Purpose of Building Traffic?
Are you confused as to whether or not content or SEO deserves greater attention? With so much palaver about search engines preferring one over the other, your confusion is understandable.
What is Content Marketing? What’s Your Strategy?
In the SEO realm, the phrase “content is king” is thrown around a lot. But what exactly does that mean? Content isn’t just text, an article, or blog post. Content can be anything that’s designed to deliver information to an audience...videos, infographic, reviews, photos, how-tos, etc.
3 Online Tools That Can Help You to Ideate and Create Awesome Content
Are you suffering from writer’s block? Have you run out of ideas? Is your writing becoming stale and repetitive? Have you stopped getting positive feedback from your audience?
All you have to do is start using some easily available online tools that will help you to generate awesome content.
How Can You Optimize PPC Conversions Through Mobile Strategies?
A number of studies have shown that mobile traffic and search volume would soon overtake desktop search. According to this source, more people on the planet own a mobile device than a toothbrush!
How Can You Increase The Click-Through Rates Of Your Business Emails?
The effectiveness of email marketing has been discussed numerous times on different forums. But your efforts would yield success only if you manage to deliver your emails to the right audience at the right time and also induce them to click on the right links as a response to your Call to Action (CTA).
iMessage Update
With hundreds of millions of iPhones in the hands of people across the world, it’s been puzzling that Apple hasn’t updated its most-used app... iMessage. Competitive apps like Facebook and Snapchat are constantly updating, so we’ve been shocked to see iMessage remain stagnant. This week, however, in true Apple form, they blew our minds with the complete overhaul on iMessagei to compete in Apple’s ecosystem.
News in Social Media
Did you know that 62% of U.S. adults get their news on social media?
How Becoming a LinkedIn Influencer Can Help Your Business
LinkedIn is considered to be one of the most professionally-inclined sites amongst the popular social media websites used today. It enjoys a user base of over 320 million worldwide members and it is growing steadily as more and more people turn towards it for professional growth.
How to Best Target Your Ideal Audience Through Facebook Ads
Facebook is probably the best online forum in the world right now if you are trying to sell your product or service to a large audience or target group. Now, success with Facebook advertisements doesn’t come about randomly and without a plan.