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Category Archive: Social Media and Digital Marketing

Updated: Forked vs Responsive Mobile Design

Updated: Forked vs Responsive Mobile Design
With the new Google Mobile-Friendly Push there is a lot of debate of which is the best path to take when it comes to mobile interface design. Do you go with method or do you go with a active responsive design. Well, the answer is pretty simple - it all depends on your CMS.
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How to Drive Traffic from Facebook

How to Drive Traffic from Facebook
As we all know Facebook has been growing massively since it's beginning. Facebook sends out a SUPER DUPER tremendous amount of traffic, and as a result, more and more of us in the field of web marketing as a whole, as a correlated factor with things that tend to perform well in Google, are interested in the traffic that Facebook can drive as well as potentially growing it.
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Get to Know the New Design for News Feed

Get to Know the New Design for News Feed
Yesterday Facebook announced a fresh, new look for News Feed on web, tablet and mobile. This design aims to make it easier for people to access the things they care about. For developers, this new design improves how the content appears in News Feed and how people can use bookmarks to reengage with apps.
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Beef Up Your Search Engine Optimization and Marketing This Fall

Beef Up Your Search Engine Optimization and Marketing This Fall
The color of the leaves are a-changing, the cool air is starting to blow in, signifying that now right now is a wonderful time to beef up your stale and stagment SEO, just in time for the upcoming holidays. Did you know that most e-commerce websites receive more hits and sales in November and December than during any other time of the year? Believe it!! According to Comscore, online holiday shopping was up 14 percent in 2012 alone, and the surge in online commerce is expected to triple during the 2013 holiday season. So if you'd like to make the most of the flood of buyers who will be hitting the internet this fall and winter, simply follow these tips for seasonal SEO.
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Email lists + Facebook’s “Custom Audiences” = Marketing Success

Email lists + Facebook’s “Custom Audiences” = Marketing Success
Focused marketing is good marketing. Within the past month + a few days, Facebook launched a potential game changer for marketers all over the world. In the past, your fate with marketing on Facebook was in the hands of the mother of all social media companies’ advertising algorithms. Pay per clicks and other advertising would go out to random people across the wonderful world of Facebook, who had “interest” in your offerings, and hopefully you would be reaching the demographic you wanted.
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Digital Marketing 2.0 Seminar 2013 - January 10 & 16

Digital Marketing 2.0 Seminar 2013 - January 10 & 16
You Are Invited To Omaha Media Group's Digital Marketing 2.0 Seminar! Topics will include Social Media, Facebook, Twitter, Google+, YouTube, Pinterest, & Instagram, Website Best Practices, Email Marketing, Blogging, Search Engines and SEM vs. SEO, Display/Banner Advertising Online, Online Directories, Inbound Links, Optimized Press Releases, Local Listings, QR Codes, Mobile Media, and more!!
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Top Five Reasons You Need Google Inclusion Tools

Top Five Reasons You Need Google Inclusion Tools
You've heard the inclusion buzz, we mean everyone you know is a Social and Search Marketing Expert these days, but what the heck does inclusion mean for you and your business and why on earth do I need it for my website? We're glad you asked Russ, let's go on a journey together.
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Facebook’s New Page Insights Release

Facebook’s New Page Insights Release
Whether or not you're new to Facebook Pages or a seasoned vet like us you've probably noticed that your Page has received a little facelift this week. Facebook has yet again released a new version of Facebook Pages Insights. What's new you ask? We're glad you asked! Let's dive into this relam of black magic to better understand how to use it to benefit your business.
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Promotions, the Most Powerful Way to Grow Fans

Promotions, the Most Powerful Way to Grow Fans
One of the many questions we receive every week is "how can I attract more people to my Facebook profile?". Like most social butterflies who have decided to use social media to increase their business exposure you have been burning the might night oil trying to figure out how to increase your Facebook's fanbase with little or no success. According to Jupiter Research, over 80% of all Internet users have participated in an online sweepstakes or contest in the past year, while another 50% enter them once a month. Creating an online sweepstakes is tantamount to taking advantage of human nature’s enchantment with the game of chance.
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Tap 53 Million Facebook Users (For Free)

Tap 53 Million Facebook Users (For Free)
First off, if you have not yet heard of Facebook, thank you for exiting your cave. We would like to now welcome you to the Internet, we think you'll like it here. It is common knowledge that Facebook started in the student demographic but did you know that it is now quickly growing out of it? Our guess is that if you have a product or service offering, chances are that at least a few of those 53 million active users (which spend about 20 minutes a day on the site) are prospective customers of your business. The question is, what do you do about it? No seriously, what are you going to do about it?  Until recently, only big businesses with big marketing budgets could setup a Facebook account for their companies and/or brands. Examples included Verizon, Walmart, Victoria's Secret and other well known companies. For these brands, Facebook users could become "fans" by adding the brand as a friend...
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