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One of the many questions we receive every week is "how can I attract more people to my Facebook profile?". Like most social butterflies who have decided to use social media to increase their business exposure you have been burning the might night oil trying to figure out how to increase your Facebook's fanbase with little or no success. According to Jupiter Research, over 80% of all Internet users have participated in an online sweepstakes or contest in the past year, while another 50% enter them once a month. Creating an online sweepstakes is tantamount to taking advantage of human nature’s enchantment with the game of chance.

First off, if you have not yet heard of Facebook, thank you for exiting your cave. We would like to now welcome you to the Internet, we think you'll like it here. It is common knowledge that Facebook started in the student demographic but did you know that it is now quickly growing out of it? Our guess is that if you have a product or service offering, chances are that at least a few of those 53 million active users (which spend about 20 minutes a day on the site) are prospective customers of your business. The question is, what do you do about it? No seriously, what are you going to do about it?  Until recently, only big businesses with big marketing budgets could setup a Facebook account for their companies and/or brands. Examples included Verizon, Walmart, Victoria's Secret and other well known companies. For these brands, Facebook users could become "fans" by adding the brand as a friend...

Like us, odds are good that you are a Facebook addict. Here's an awesome article we found very interesting and thought you might too. Especially if you're targeting this demographic. The First Thing Young Women Do in the Morning: Check Facebook. Young women are becoming more and more dependent on social media and checking on their social networks, according to a new study released earlier today by Oxygen Media and Lightspeed Research. In fact, as many as one-third of women aged 18-34 check Facebook when they first wake up, even before they get to the bathroom. The study sampled the habits of 1,605 adults using social media between May and June of this year in an attempt to break down their social media habits. While some of the results are in line with previous studies we’ve read, others simply shocked us (e.g. 42% of young women think posting photos of themselves “visibly intoxicated” is okay).