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Category Archive: Website Design

What Google’s Latest Mobile-Friendly Algorithm Update Means for Marketers

What Google’s Latest Mobile-Friendly Algorithm Update Means for Marketers
The online mobile user numbers rose to 40 percent in 2015, prior to which desktop users accounted for 90 percent of online users. Clearly there has been a drastic shift in online user activity toward mobile devices in the recent past, and Google is well aware that its search engine needs to adapt to the increased influx of mobile users. That is exactly why Google rolled out an algorithm update last April. Nicknamed ‘Mobilegeddon’, the algorithm was the very first to consider mobile-friendliness of websites as a ranking signal. A year later, Google just rolled out another update to fine-tune its mobile friendly algorithm.
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The Difference in Mobile-Responsive and Mobile- Adaptive Sites

The Difference in Mobile-Responsive and Mobile- Adaptive Sites
While it’s fairly clear what formulates a mobile-friendly site, there is still some confusion around what makes a site mobile-friendly as opposed to mobile-responsive or mobile-adaptive.
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Google Penalizes Unnatural Outbound Links

Google Penalizes Unnatural Outbound Links
The weekend of April 8th, 2016, Google issued manual actions for “unnatural outbound links*".
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The Importance of Blog Typography

The Importance of Blog Typography
Readability of blog text can be measured in both content (complexity) and it’s typography. Typography is the art and technique of arranging a text to be legible and appealing. Typography involves font selection, size, line length and spacing, and letter-spacing.
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Major SEO Mistakes To Avoid During Your Website Redesign!

Major SEO Mistakes To Avoid During Your Website Redesign!
Redesigning your website is not just an exercise in aesthetics. Sure, the visual elements of your website will likely get the most attention, but remember a great website design also requires you consider and improve what is under the hood. A flashy exterior does not help much if the machine fails to function. If people cannot find your site and intuitively navigate through the pages it does not really matter how beautiful it looks. When it comes to website redesign, form and function need to be a package deal. Let’s discuss the major SEO mistakes to avoid during your next website redesign.
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Cheap Website? It may be costing you more than you realize…

Cheap Website? It may be costing you more than you realize…
We have all heard the phrase "You get what you pay for," right? Building a website for very little may end up costing you more time and money later. Your website is crucial for the success of your business. It is there to help you get potential clients, retain your current clients and make you money around the clock, so why not consider the true return on investment and spend the money to make it great in the first place?
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21 Reason Why You Need A Website

21 Reason Why You Need A Website
Are you stuck in the early 2000's and still don't think you or your company needs a website? Well guess what? You're oh so.. so so.. wrong. Here's 21 of the biggest reasons why you're completely wrong! And some other good information. So get to it!
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Website Design and Functionalty Trends for 2015

Website Design and Functionalty Trends for 2015
Wow, how is 2015 almost already over? It seems like just yesterday we were ringing in the new year of web possibilities. In this article, we’ll boil down some of the most prominent web design trends emerging in 2015. It is here that we can find true innovation and new opportunities – a few of which may completely change our understanding of a “modern website”.
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Creating Compelling Content for your Website

Creating Compelling Content for your Website
Creating compelling content for your website can be a challenge. The great advantage you have in creating your own content, however, is that nobody knows your industry better than you.
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Omaha Media Group Launches Archistructure Mobile

Omaha Media Group Launches Archistructure Mobile
Omaha Media Group is proud to announce the launch of the brand new Archistructure mobile website. The launch comes after a new creative redesign and development project to create a fresh current mobile brand for Archistructure.
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