Blog
Why brand reputation matters
In the digital era, it has never been more critical than before to make sure your company's branding is on point! What are consumers saying? How are you handling issues? A brand is more than a logo, it is who your company is known for locally, nationally and internationally! Here's why brand reputation matters.
UPDATED: Your website’s first impression
Several factors play a role when it comes first impressions and your website, such as color, spacing, fonts and photography just to name a few.
Research reveals online searchers immediately scrutinized layouts. When it came to first impressions, feedback shows 94 percent of participants commented on design alone. As for actual content, only 6 percent noticed it on the first impression.
How many ways can you repurpose one piece of content?
"14 tweets a week?!" "Five Instagram posts a day?!" It is a lot, we are not going to lie. But, if a company has already implemented content marketing in their digital marketing strategies, here's how to reuse content into a minimum of six different ways! (Pst, it helps with SEO as well!)
Digital 101: How to create a content calendar
Content marketing, social media marketing, email marketing and other strategies can all be compiled into a content calendar. What time is the post going out? Email campaign? How do you even create one? Don't worry, we provided some templates for you in this blog!
UPDATED: The evolution of graphic design
Through the years, we have witnessed how rapidly technology is developing, and it is no secret that this development is seeping through almost every aspect of our lives. The field of graphic design has also been immensely impacted by the fast-paced digital revolution.
Four reasons a company should stop using WordPress
As one of the leading website development companies in Omaha, Neb., we do understand that WordPress is a cheaper option for companies; however, this does not mean that it is the "most affordable" option in the long run. Here are four reasons why our company isn't a fan of WordPress!
Five marketing strategies that Omaha Media Group can do for your company
Omaha Media Group is one of the leading Omaha digital marketing agencies in the area! From SEO strategies to a email marketing, here are the top five strategies we can help any company with!
UPDATED: Why curated content in social media marketing is important.
When applied to social media marketing, this rule of thumb implies 20% of your posts should be promotional, while 80% should be interesting, non-promotional, curated content. Why? We'll tell you!
UPDATED: The relationship between graphic design and branding
No brand identity can be created without the visual elements surrounding it. From the creation of the single most important identification for the company, the Logo, to various color layouts and marketing collateral, graphic design is the skill used to create this identity.
UPDATED: The local algorithm and local search optimization
How does a local algorithm and local SEO strategies help a company?