When it comes to designing a website for your business, one aspect that should not be ignored is mobile-friendliness. It is one of the many elements of a good website design. You want a website that is usable on any device. 

If your current website does not look great on mobile devices, then it can hurt your company’s credibility. 48% of users say web design is the number one factor when it comes to judging a company’s credibility.

The good news is that mobile-friendliness is achievable through responsive web design. Our web design Omaha NE team has broken down what responsive design is and why it is vital for the success of your company’s website. 

What is responsive web design?

Responsive web design describes the process of making all web pages look good on all devices. This kind of design helps a site’s pages adjust to fit the sizes of different screens. It ensures that the website’s design can be interactive on desktop, mobile and tablets. 

How can I check to see if my website is responsive

You can see how mobile-friendly your website is with Google’s Mobile-Friendly Test. This free tool allows you to see what a visitor would see if they were to visit your website on any mobile device. All you need to do is paste your website’s URL into the provided space to see your results. 

If your website is mobile-friendly, then it will give you a green check mark. But, if your site is not great for mobile devices, it will let you know. Then it will give you a list of reasons why your website is not considered mobile-friendly by Google’s standards. Here are examples of a mobile-friendly site vs. one that is not: 

Reasons why your website should be mobile-friendly

Reaches your customers using mobile

People use their cell phones for everything from entertainment to finding a business near them. Having a mobile-friendly web design can ensure that customers on their phones have a positive experience with your website. This experience will influence their likelihood of doing business with you and returning to your site. 

Helps improve your website’s visibility on search engines

Your website’s design has a significant impact on how search engines view your site. If your website is not user-friendly, then search engines are less likely to recommend it to potential customers. Responsive web design can make sure search engines love your website because it improves user experience, loads pages faster and lowers bounce rates. 

Makes it easier for customers to find what they need 

Over half of all web visits occur on mobile, with mobile devices accounting for 58.26% of all internet traffic. If your website is not mobile-friendly, customers will have a hard time finding what they need on it and end up abandoning the site to go look elsewhere. Making your website responsive with the help of a web design Omaha NE agency can help ensure customers can easily contact you or buy your product or service. 

Builds trust with your customers

Aside from helping your website rank higher on search engines, mobile-friendly web design can also help build credibility. People take web design into account when judging a company’s credibility. 57% of Internet users say that they would not recommend a business with a poorly designed mobile website to their friends and family. You can avoid this issue by making your website responsive. 

Redesign your website with the best web design Omaha NE company!

Make your website mobile-friendly with Omaha Media Group! Our mission is to provide high-end web design and development services to our clients. We will build or redesign your website to give your business the professional brand and technology it deserves. Contact us to get started.