As summer fast approaches, businesses must consider managing employees and productivity during the busy season. Their employees' schedules can get more complicated with school being out, vacationing and the extra summer rush. 

If you want your team to stay productive without burning out, you must manage their schedules better. Our Omaha marketing agency team wants to share tips on managing your employees' schedules better and increasing productivity during the summer. 

Tips for increasing your company’s productivity during the summer

Set clear expectations and goals

As a business, there are goals your whole team is working towards. Knowing what your goals are will help your company stay on track, even during the summer months. Sit down with your team and remind them of your goals. Brainstorm any summer business ideas that can help them reach those goals faster.

Some goals that you can set with your team this summer are:

• Making X number of sales

• Gaining X number of followers

• Reaching X number of subscribers

Create a summer schedule in advance

An issue for businesses that often occurs during the summer is being short-staffed. That is why businesses need to create a summer schedule in advance. This schedule should take into account employee availability, anticipated demand and any planned events or promotions. 

By creating a schedule early, employees will have time to make arrangements for vacations or other time off. 

Offering flexible schedule options 

Another strategy is to offer flexible scheduling options. During the summer, some employees may have to deal with finding a reliable babysitter since kids are out of school. A way to reduce the stress for your employees is by offering flexible options. Sit down with your team before the summer starts and ask them if they have shifts or need accommodations for the busy summer months.

Automate your marketing campaigns

Just because summer starts does not mean you need to pause your marketing campaigns. If you know your marketing team will be taking some time off, then automate your marketing. You can do this by getting your social media posts and email campaigns scheduled before they need to. Creating a content calendar can keep your team on track. If you need help creating the content, outsource to an Omaha marketing agency.

Outsource to an agency

If you want to reduce the worry and stress of your team, consider outsourcing to an agency like Omaha Media Group. Agencies become an extension of your team. They have a pool of talented professionals who can assist with marketing tasks, graphic design and website management. 

During the summer, these agencies can be beneficial to keeping your marketing campaigns and business’s online presence running smoothly while your team is taking a break. Aside from getting an extra helping hand, these professionals can provide you with expertise. If you need to meet a certain goal by the end of the year, then they can give you advice. 

Improve your company’s productivity this summer by hiring an Omaha marketing agency!

At Omaha Media Group, we can handle the time-consuming tasks of your business’s marketing. This will give your business extra time to complete more important tasks. Reach out today to learn more about our digital marketing services