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Who is InnovA Technologies?
InnovA Technologies streamlines the auction industry’s business models by consolidating their business sales and management into a single platform. InnovA helps their customers save time and money with their aggregated platform to keep buyers and sellers on an auction company’s website.
From inventory management for live auctions, simulcast, and virtual auctions to a CRM in place to track all sales from these auctions, this SaaS platform takes an industry that is known to be a bit older right into the 21st century.
What did the Monsters at Omaha Media Group do?
What did the Monsters do?
The graphic design team at Omaha Media Group created a website with simple navigation and showcased all of InnovA’s services in a way that provided a great user experience (UX) design for all consumers.
Once the design was approved, our Monsters coded this site onto ExpressionEngine 6! This site utilizes HTML5, CSS3, JavaScript/jQuery, and a smattering of PHP.
Using EE6, the client has full control over their content on all of the pages on their site. Submission forms are a large focus on the site and drive user engagement and the CMS allows the client to create forms and place them on as many pages as they need to.
Currently, users can use forms to schedule a demo and to contact support. The site also contains information about InnovA, its products, services, and is rounded out with a blog.
Continued efforts
The Monsters at Omaha Media Group are working with InnovA to increase their brand awareness on search engines and social media platforms. This includes technical on-page and off-page SEO strategies with social media marketing strategies that target their audience.
This provides visibility in search engines like Google over time to increase their brand awareness and lead generation.
We cannot wait to continue to grow with InnovA moving forward!
