Nebraska Turf Products, Inc. was founded by Chris Olson in October of 2001. Chris was introduced to the turf industry in 1991 by working for Joe and Ada McDermott of Loveland Lawns. He worked at Loveland during his summer breaks while attending the University of Nebraska-Lincoln. His first position at Loveland was loading products into customer's cars and laying sod with the crew, then after the first summer Joe moved him into the warehouse to help sell products to customers.