Omaha Media Group

The Catalyst Group

Who is The Catalyst Group? 

The Catalyst Group (TCG) provides small companies, businesses and business partners the opportunity to continue to grow their business with operational growth experience which provides a long-term win-win business strategy and financial solutions to help these companies and individuals’ succeed now and in the future. 

TCG also provides clients with the opportunity to develop their overall business strategies, planning and investing opportunities with a proven track record of helping over 100 companies in the last 30 years. 

TCG is located in Houston, Texas, with locations in all major metropolitan cities in Texas with locations in California and Louisiana! 

What makes TCG different from their competitors? TCG is focused on the long-term strategy that helps companies or successful business owners re-start their opportunities with a unique strategic approach to raising capital, personal investing and non-traditional strategies that provide operational growth for the long-term. 

What did the Monsters do? 

TCG came to the Omaha Media Group with their branding in place, but searching for a new responsive updated website! The Monsters put on their suits and ties for this project to get into the business mindset! TCG was searching for a sleek, modern design that elevated them against traditional private equity firms in their industry. This provided the team with a strategic advantage over others. 

With this in mind, TCG wanted to make sure that the website design was functional for their potential and current clients that provided the human factor to their business. A number of the design elements set in place by our graphic designers were dedicated to showcasing the human factor to their potential and current clients with small, but perfect touches. 

The overall branding and colors of the website are minimalistic, clean and simple. Our Monsters decided that light grey, green and white elements on the website would overall fit their branding strategy already in place. 

Our Monsters are proud of the entire website design, but one section of the website should be noted. The Portfolio section on the homepage of the website showcases the various fields and industries that TCG works with and provides honest opinions from their clients. This is the perfect example of User-Generated Content coordinating with website design! 

When it comes to the website development side of the website, this website was developed on ExpressionEngine 5.3 with fluid field options. This allows clients to easily manage and change their content with simply moving fields on the backend! 

One of the favorite features from our programmers is the parallax image on the homepage which provides a dimensional feel to the website! 

Continued efforts! 

Omaha Media Group’s Monsters aren’t stopping there! Our Digital Marketing Strategists and SEO experts are working on a curated Social Media Marketing strategy that elevates TCG above the competition with strategically crafted blogging content with SEO strategies in place! 

We are excited to continue to help The Catalyst Group grow in the future! As TCG would say this is a “win-win situation” for everyone! 

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