The first step to building your brand’s online presence is creating a website. Your website is the online location for your business. It is how people using search engines like Google can learn about your brand. 

Building a website is not an easy task. There is a lot of planning involved. You need to figure out who’s going to build it, how to make it mobile-friendly and what the domain name will be. Our Omaha website developers have created this guide to help you learn how a website works. 

What is a web server?

A web server displays a website that is connected to the Internet with software that enables it to store the pieces of a website. It holds a site’s code, images, videos and everything else that makes up the website. It is called a server because it “serves up” the right content when an Internet user wants to see a page on a website. 

When it comes to choosing a web server, there are a lot of options available on the web. These servers essentially rent you out a space for you to host your website. You pay a monthly or yearly fee for them to handle the hosting. 

IP addresses and web addresses

Every server has its own IP address. IP is short for Internet Protocol, and an IP address is a unique string of long numbers that help identify a device on the Internet or local network. The good news is that there is a simpler way to reference an IP address by choosing a web address. 

A web address is sometimes also referred to as a domain name, and it is how Internet users will find your website. The domain name is everything that comes after “www.” Think of it as the sign in front of your business that tells people this is your location.

How it all comes together

Web servers and IP addresses work together to bring you a website. An Internet user will type in your business’s domain name into a browser, and the browser then searches for which server your business is on. The server will then respond with all the elements of a website. It sends everything from images to scripts. The browser then puts everything together so the Internet user can view the web page correctly. 

How to build a website

Now that you know how a website works, it is time to build one of your own. There are several different ways you can build a website. You can do it yourself using web building platforms, like Squarespace and Wix, or you can hire Omaha web developers. Both options have pros and cons, but the best choice really depends on your needs and time. If you decide to build your own website, you should research to learn what your customers are looking for in a website, design it and keep up with regular maintenance. On the other hand, if you choose a web development company, all you have to do is figure out what you want. Omaha website developers will handle the designing, development and maintenance of your site. Many business owners choose this option because it ensures their website looks professional and has all the essential must-haves your website needs. 

Hire one of the best Omaha website developers!

At Omaha Media Group, our mission is to provide high-web design, web development and consulting services to our clients. Our Omaha website developers will build your custom website giving your business the professional brand and technology it deserves. Contact us to get started.